With more and more people choosing to work out from home, In-home personal training is becoming popular with trainers embracing the out of gym concept.
The covid-19 pandemic has made gyms and outside workouts reduce drastically. Personal trainers have recorded increased calls and bookings from their clients who prefer taking their workout sessions at home.
Individuals, who are passionate about a healthy lifestyle, are more likely to become trainers and conduct sessions that add to the health and fitness lifestyle. Having background experience as a trainer goes a long way in acquiring new clients. New trainers usually need an apprenticeship before becoming fully-fledged personal trainers.
In-home personal training can take place in the outdoors with around 70% of participants preferring the outdoors as their preferred site of choice. Virtual coaching has also taken a front seat with numerous clients plugging in from their homes to get what is being offered by their trainers. Trainers also access their client's homes for training or offer a private space for clients who prefer training away from the gyms but in a homely setting.
Starting an in-home personal training business
Running an in-home personal training business can be hard work and need a lot of commitment. The market for personal trainers is intense with various considerations and directions to go with.
Personal trainers do not necessarily require any training or certification, making it likely for anyone to become one. This makes it easier for new entrees into the market, making the market saturated with personal trainers ideal for home training.
In Canada, certification isn’t required but it is a necessity especially if you want to elevate your training considerations to greater heights. Having personal training certification will enable you to have the following:
- Insurance
Acquiring personal training insurance requires you to have proof of certification. Training insurance is vital when running a training program, as it guarantees the safety of your clients and business. Any training no matter how carefully planned will be most likely to have some sort of injury. Having an insurance plan will ensure that any injuries obtained during training do not make the trainer liable to a lawsuit.
- Credibility
Some clients who are informed and require a trainer’s qualification will most likely ask for his certification as a way of ensuring credibility. Although this doesn’t happen frequently, it is best to ensure that you get personal training certification before delving into spaces where it might be a requirement. For instance, professional settings such as commentaries on lifestyle programs might require featured trainers to have background training to appear on their show.
- Enhance your training career
Most in-home personal trainers venture into that career due to their qualifications and experience either as a freelancer or associated with a specific gym. The experience as a trainer is way more important than certification, as experience as a trainer is what will get clients in need of in-home training. However, getting training certification will enhance career development and make the trainer reach spectacular levels n their career.
After getting certification, the trainer should decide their target areas, and the type of training they would like to focus on. This will help them in acquiring equipment for their training. Most clients usually have their equipment; however, a trainer who comes with theirs is an added advantage. Also, new clients rarely know which equipment to purchase.
Trends in in-home personal training
The influx of in-home personal trainers has changed the fitness game to new heights making trainers find interesting and captivating ways of attracting clients. For instance, pairing clients into small groups within the same location is a great way of ensuring accountability even outside the training session, and fosters motivation and dedication.
By pairing clients, they can stay motivated and get the chance to foster great relationships even after the training sessions.
In-home personal trainers should be self-promoters and grab every opportunity they get to market themselves. With the new technological advances, trainers can package their brand and promote it online through campaigns that advertise and market their services. Participating in live streams and on-demand fitness goes a long way. Sometimes the traditional handing out of business cards works best.
Creating fitness apps or trackers also comes in handy in this digital age. These ensure that numerous clients are in tune with the trainer’s fitness program regardless of their location.
Client referrals go a long way in acquiring new clients. Previous clients who have enjoyed the trainer’s services will surely recommend them to others bumping up their ratings and credibility.
In-home personal trainers can also join networking groups which will offer them visibility and a whole range of potential clients. There are several professional spaces available online which offer professionals a chance to mingle and showcase their skills. Most spaces require annual subscriptions, and personal trainers can invest and join these spaces to widen their clientele.
Benefits of in-home personal training
In-home personal training comes with various benefits as seen below:
- Privacy
Home training ensures complete privacy from gym workouts as most clients are only present with the trainer. Working out in the gym can be stressful especially if you are a newcomer and shy about working out in front of a crowd, and interacting with fellow gymnasts.
- Convenience
In-home personal training is convenient as it can be done at any time, depending on the client's and trainer's schedule. This flexibility is not available in gyms that close up after a certain period. This training also helps save a lot of time taken to frequent the gym.
- Motivation
In-home personal trainers offer one on one training which makes you accountable for workout sessions. This motivates an individual to become focused on their fitness journey as opposed to a gym setting.
- Nutrition guide
The in-home personal trainer will most often give their clients a nutrition guide upon request, which guides them on the right diet and foods to consume. This goes hand in hand with the fitness plans leading to spectacular results.
- Mental health
Frequent exercise helps release endorphins which are feel-good hormones. This drastically helps an individual's mental health by reducing stress and depression often present in our daily lives.